Every Channel. One Inbox.
Answer in seconds. 24/7.
From six seller centres to one paid order.
Four jobs your team does daily — and what changes when an agent does them.
Stop switching between seller centres
One queue for every channel. Nothing waits on a tab.
One queue
No tab-switching between seller centres at 11pm.
Channel kept
You always see where the buyer is writing from.
Never dropped
Unanswered chats surface before the buyer leaves.
It answers, recommends and builds the order
The work your team repeats a hundred times a day.
Consults
Answers from your catalogue, not a script.
Promotes
Applies the code that actually fits the basket.
Prepares
Drafts the order and asks for the address.
Emily
Do you ship to Penang?
Robert
Can I still use SUMMER20?
Jenny
Is the linen shirt in stock?
Maya
Iris
Otto
Leo

Linen shirt · Navy
$69.00

Leather tote · Teal
RM 552

Acetate frames
S$60
You decide what a good answer looks like
Rate a reply. It learns your bar, not a generic one.
Rate
Thumbs up or down on any reply it sends.
Remember
Saved to the customer, not buried in a thread.
Explain
Your team reads a summary, not a raw log.
Learning loop
AI Summary
The buyer asked for the linen shirt in navy. The agent confirmed stock in M and L, applied SUMMER20 to bring it to $110.40, and logged that her previous order arrived late — waiting on the delivery address.
Learn from context
- ReferenceLinen shirt · Navy
- SizingM
- ChannelWhatsApp
- Last seenLate delivery · 12 Sep
See what chat actually earns you
Which conversations turn into revenue, and which stall.
One funnel
Chats in, orders out. Nothing guessed.
By channel
See which storefront actually earns.
Week on week
Every metric against the previous seven days.
Converted chats
Conversion rate
Revenue
Customer story
Scale the brands, not the complexity.
Maison Retail Management International brings Charles & Keith, Pedro, MLB, New Balance and 20+ brands to market, each selling across Shopee, TikTok Shop, Zalo, Messenger and its own site. Every new brand used to mean more inboxes and more people to staff them.
Their old stack handled tickets. It didn't connect to Shopee or TikTok Shop, so those conversations lived in separate tabs.
On Filum, an AI agent handles the repeat questions in each brand's own voice, and the team handles what needs a human. New channels join the same workspace.
15+ brands
under Maison RMI
- 26
- Brands
- 100+
- Channels
- 1
- Workspace
Trusted by customer-obsessed teams across SEA




























Paste your store URL. Watch it answer.
Connect your channels
Shopify, Meta, Shopee, TikTok & more
Sync your catalogue
Products, prices and stock, so it answers from what you really sell.
The agent answers shoppers
Replies, recommends and builds the order — all day.


